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London Modest Fashion Week backup page

London Modest Fashion Week is a new and exciting addition to the London fashion calendar, and the first event of its kind in the British capital. On the 18th and 19th of February 2017, over 40 brands from all over the world (both emerging local designers and international brands) will be showcasing their modest collections on the exclusive catwalk at the Saatchi Gallery. The event is open to the public for a day of exclusive shopping, runway shows, photo-booth, talks and workshops, as well as to industry for networking and trade discussions.

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Roddiva Couture

Roddiva Couture was created to fill the gap between being modest and staying on trend while looking fashionable. There is no need to be one or another and Roddiva Couture delivers an edge with a fashion forward emphasis to set our customer apart from the crowd. We would like to end the woman’s dilemma of covering herself in too many layers to look fashionably modest especially with the scope of the revealing fashions available today on the market. We want to minimize the hunt that has become the shopping experience for today’s demure woman. Modest shopping should be enjoyable and we aim to deliver that with our unique transformative pieces. Our clothes will make our customer feel confident knowing she is wearing a garment with exceptional quality and comfort, differentiating her from the norm…


Mashallah Abaya Couture founded in 2014; M.A.C offer a collection of luxury abayas and modest clothing that is a unique blend of European and Arabian styles for timeless elegance and elite charm. A fusion of oriental traditions and the sophistication of the western world. The abayas are hand tailored for exquisite craftsmanship and are fashioned using the finest brands of precious and luxurious fabrics such as Japanese Silks and Satin crepes and offer you the privilege of owning a high quality Abaya at the most reasonable prices and convenience to you.